The $50K Writing Problem Nobody Talks About

Founders think slow writing is just a delay. But unclear SOPs, sloppy onboarding docs, and rambling emails cost you real money - in churn, in confusion, in rework. 

Here’s what bad ops writing actually costs:

Your new hire spends 3 days asking questions that should have been answered in the onboarding doc. Your customer success team escalates the same issue 12 times because the troubleshooting guide skips crucial steps. Your product team rebuilds a feature because the requirements doc was ambiguous. 

If your ops team is rewriting the same thing 5 times, it’s not their fault. It’s the writing. 

The real damage:

• Customer churn from confusing help docs

• Employee frustration from unclear processes

• Wasted engineering cycles from vague specs

• Support tickets that could have been prevented

• Onboarding that takes weeks instead of days 

Every unclear sentence creates downstream chaos. Every missing detail becomes someone’s 2-hour rabbit hole. Every confusing email spawns three follow-up meetings. 

The solution isn’t hiring better writers. It’s recognizing that clear communication is a core operational skill - as critical as your CRM or your deployment pipeline. 

Start treating writing like infrastructure. Because in ops, unclear writing isn’t just bad communication. It’s broken infrastructure that bleeds money every single day. 

What’s the most expensive miscommunication you’ve seen in ops? 👇

P.S. - If this resonates, you might be dealing with a writing systems problem, not a people problem. I can help - DM me to learn how.